POD SAVE AMERICA
Breakout podcast hit, Pod Save America, premiered on HBO with a four-part special, and HBO asked us to raise awareness and capture the spirit of the podcast’s no bullshit approach to politics.… Challenge accepted.
With little footage to work with, an animated approach was the way to go. We leveraged the show’s signature look and brought our story to life. The tone had to be smart and irreverent like the show, itself. The content needed to resonate with both core fans and new. And the message needed to alert the world that show hosts, Jon Favreau, Dan Pfeiffer, Jon Lovett and Tommy Vietor are men on a mission: they’re headed out on the campaign trail to get out the vote.
Our designers manipulated real pictures of the Abraham Lincoln, George Washington, and Paul Revere statues, turning them into animated characters to serve as the promo's 'talent'.