Symmons - Online Content

Online Content

The Ask

Symmons Industries has been one of the leading manufacturers in commercial and residential plumbing products since 1939. They came to us wanting to position their company in a different way, so that consumers would not only recognize them for their products, but for their style and innovation as well. The challenge: How do we communicate Symmons as the smarter choice for product, style, and ingenuity?

The Solve

We created a series of 7 short web videos highlighting some of the Symmons' staff to demonstrate the company's passion and attention to detail. Each video features a single team member speaking to a topic or question designed to get them talking about a specific Symmons advantage or innovation. The videos are also supported with simple graphic copy throughout to add key information, while simultaneously adding a touch of personality and humor. These videos have since received over 20k video views on the Symmons official Facebook page.

Video Content

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