Honey Dew - Advertising Campaign
New Agency of Record
As of September 2018, Viewpoint Creative is the new agency of record for longtime New England favorite Honey Dew! We’ve already been busy creating TV spots, radio commercials, social content, POP, billboards and more for the expanding franchise. Keep your eyes peeled (and stomachs hungry) for fresh new work released monthly.
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For some of more lifestyle social imagery, we shot at popular local places like Frog Pond in Boston and Lookout Farm in Natick, MA. Since Honey Dew is a local coffee and donut brand, we like to stick to the New England feel.